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Google+ Quietly Removes Descriptions from Snippets

Through most of its existence, Google+ has provided webmasters with the means to control the appearance of a page shared on Google+.  By marking up a web page with the correct data, it was possible to...

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Structured Data Error Reports Now in Google Webmaster Tools

Google has now added error reporting to the structured data report in their Webmaster Tools, which they announced will provide "insights into structured data errors on your website."  The error...

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schema.org Improves Value with Google In-Depth Articles

On its Inside Search and Webmaster Central blogs Google today announced the rollout of "in-depth" articles. This new search vertical will appear as a block in the center of Google's search result...

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Rich Snippets, Meet Bing Rich Captions

Bing recently announced the introduction of a new Bing shopping experience. Bing Shopping as a (more-or-less) standalone product is being replaced by product elements that will be integrated directly...

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Count vs. Votes Error for schema.org/AggregateRating

schema.org has a mechanism for stating the average rating of an item based on multiple ratings or reviews: schema.org/AggregateRating. AggregateRating is the expected type for the property...

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Basic Vocabulary for schema.org and Structured Data

schema.org was launched in June 2011, and for many search marketers this launch introduced them not only to the initiative itself, but to the world of structured data and its accompanying terminology....

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Digital Presence Optimization

A few months ago I came up with a working definition of "semantic SEO" that goes something like this. For most of their existence what search engines have done have is match keywords in queries to...

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schema.org Gets Its Game on with v1.92

Dan Brickley of Google today announced a major new release of schema.org, in beta known as "venkman" (yes, after the Ghost Busters character) and released as schema.org version 1.92. This may well be...

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What's New with Structured Data and Markup?

I'm just back from Seattle, where I had the pleasure of speaking at yet another sold out SMX Advanced. The topic of my talk was "What's New with Markup and Structured Data", where I reviewed recent...

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How to Use schema.org Enumerations

Enumerations are a feature of schema.org that allow publishers to select a value for a property from a restricted list of values, such as the answer to a question where the only possible responses are...

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